Lillet Rouge Aperitif

Lillet Rouge, hailing from Podensac, a village south of Bordeaux, France, is a classic wine-based apéritif with a rich history. Maison Lillet, founded in 1872 by brothers Paul and Raymond Lillet, initially focused on various spirits and liqueurs. The Lillet Rouge expression itself was introduced later, in 1962, specifically for the American market which had a growing appreciation for red-wine-based drinks. The brand is renowned for its elegant and refreshing apéritifs, a blend of Bordeaux wines and fruit macerations, with Lillet Rouge crafted from Merlot and Cabernet Sauvignon grapes. A noteworthy aspect is its enduring recipe and production in the same village for nearly 150 years, maintaining a legacy of quality and French winemaking tradition.

Lillet Rouge, a blend of Merlot and Cabernet Sauvignon grapes fortified with citrus liqueurs and a touch of quinine, offers a rich, fruity character with notes of ripe dark berries, vanilla, and subtle spice. Its profile, less sweet than some red vermouths but with a pleasant mild bitterness, makes it a versatile player. It shines in spritzes with tonic or soda water and an orange slice, and brings a delightful complexity to spirit-forward cocktails like a Boulevardier or Negroni variation.

Lillet Rouge offers aromas of ripe dark fruits like blackberries and plum, with a hint of orange zest. On the palate, expect fresh orange, ripe berries, vanilla, and delicate spices, all wrapped in a velvety texture. The finish is warm, round, and long, with lingering fruit and a touch of spice.