Ricard Pastis de Marseille Aperitif

Ricard Pastis de Marseille, an iconic anise-flavored apéritif, hails from Marseille, France, and was first commercialized by Paul Ricard in 1932. This classic spirit emerged following the ban on absinthe, quickly gaining popularity. Ricard is renowned for its unique and secret recipe based on star anise, licorice root, and aromatic plants from Provence, which gives it a distinctive yellow color and refreshing taste. The brand is synonymous with pastis itself and is celebrated for capturing the essence of the South of France; in fact, to be called a "Pastis de Marseille," the spirit must meet specific alcohol content and anethole concentration requirements. A noteworthy aspect is its production process, which involves forcing alcohol through liquorice root and herbs under pressure to extract their flavors. Traditionally, Ricard is served diluted with chilled water, which causes it to turn a milky white, a characteristic "louche" effect.

Ricard Pastis de Marseille delivers a bold, refreshing wave of anise and licorice, a true taste of Southern France. It's fantastic simply diluted with chilled water, creating that classic cloudy "Milk of Marseille," but also brings a distinct herbaceous punch to cocktails. Think of it in drinks needing a bright, anise-forward character, perhaps with gin or even a splash in a fruity concoction for an unexpected twist.

Ricard Pastis de Marseille offers a robust anise scent, with hints of licorice root and fennel. The palate is intensely licorice-forward, complemented by herbaceous notes and a touch of sweetness, leading to a long, refreshing anise finish with a cooling quality.