Cinzano Rosso Sweet Vermouth

Cinzano Rosso Sweet Vermouth is a true classic in the world of aperitifs, hailing from Turin, Italy, with a rich history dating all the way back to 1757. Two brothers, Giovanni Giacomo and Carlo Stefano Cinzano, were skilled distillers who began it all in their herbal shop, creating their signature "vermouth rosso" with a secret blend of 35 aromatic plants from the Italian Alps. This isn't some new kid on the block; Cinzano quickly became known as the "vermouth of Turin," enjoyed by the local bourgeoisie and even Casanova. The brand is renowned for its traditional production methods and was an early pioneer in advertising, famously being the first product advertised with a neon sign on a Parisian rooftop in 1913. While the exact recipe remains a closely guarded secret, this iconic Italian vermouth is celebrated for its versatility, adding depth to cocktails or shining on its own.

Cinzano Rosso offers a fragrant blend of black cherry and vanilla, with a subtle sweetness that opens to spice and a complex bitter edge. This Italian vermouth shines in classics like the Negroni and Manhattan, where its sweet, herbal notes soften spirits and add depth.

Cinzano Rosso offers warm, inviting aromas of vanilla, black cherry, and a whisper of creamy caramel. Upon tasting, a subtle sweetness unfolds into a medley of spices and a complex bitterness, featuring notes of ripe cherries, plums, and bitter orange zest. The finish is medium-long and pleasantly bittersweet, with lingering herbal and citrus peel notes and a comforting warmth.